Edinburgh Bicycle Coop

Concept Project for Demonstration Purposes

Not Affiliated with Named Company

Edinburgh Bicycle Co-operative's rebranding involved two concepts. The first combined modern design and functionality with a custom logo and icons, using clean, engaging adverts. The second used a retro style with a heritage logo and nostalgic colours, creating adverts that connect to cycling's history. Both aimed to resonate with cyclists, highlighting the co-operative's commitment.